Technology Hyundai is already deploying in South Korea with its financial services enterprises might be a preview of what the OEM eventually brings to the United States.

During IBM Think, Hyundai Card and Hyundai Commercial, financial services subsidiaries of Hyundai and Kia Motors, announced they are working with IBM to advance their use of cloud-based artificial intelligence and blockchain technology with the aim of improving the customer experience and expanding its financial services business globally.

The news was shared on Wednesday during IBM Think 2019, IBM’s annual conference focused on technology and business.

For the first time in the Korean finance industry, Hyundai Card has introduced an AI-based chatbot for customer service. Named “Hyundai Card Buddy,” it can engage with customers to answer common questions quickly while freeing Hyundai professionals to handle more complex customer service needs.

The company said South Korea has some of the highest rates of Internet use than any other country in the world, so Hyundai Card Buddy is a natural way to improve clients’ digital experience. Hyundai Card Buddy has helped 1 million customers since it has launched, according to a news release.

The automaker explained the system continuously learns through interactions with users and by relying on natural language processing and machine learning technology from IBM Watson, Hyundai Card Buddy is able to understand hidden meaning, interpret client questions and provide answers and information to enhance the client experience and streamline customer service operations.

In addition, Hyundai Commercial, a corporate finance company that provides leasing and financial services for commercial vehicles and construction equipment, is collaborating with IBM to apply blockchain and modernize its business model.

Using the open source Hyperledger Fabric to create a new supply chain financing ecosystem for Hyundai Commercial, officials explained the network is designed to reduce lead times and costs in financial transactions among dealers, distributors and manufacturers.

Officials went on to mention the network for commercial financing will provide participants with a single view of all transactions happening in the network while automating manual processes and enabling transaction data to be securely managed and shared more efficiently.

“It’s almost impossible to fully understand or memorize the benefits, limits or conditions of a finance product. Customer services employees’ turnover rate and training cost is very high while the customers demand high quality service. So we introduced IBM Watson and it became a very powerful tool to help our employees and helped us to lower our employee turnover rate to less than 10 percent,” said Ted Chung, chief executive officer of Hyundai Card, Hyundai Capital and Hyundai Commercial.

Andrew Chang, general manager of IBM Korea, also discussed being involved in this technology project. IBM is a world leader in AI software, services and technology for business. IBM has deployed Watson solutions in thousands of engagements with clients across 20 industries and 80 countries.

“Korea enjoys a digital-first financial services industry in which the rapid adoption of technologies such as artificial intelligence, analytics, blockchain and cloud are improving the customer experience and helping expand into new opportunities,” Chang said.

“Working with IBM, Hyundai Card and Hyundai Commercial have pioneered these new technologies and have been a strong innovator in the industry,” Chang went on to say.